Hi, I’m Candra! I’m a proud mom of two incredible children, one just starting out in life and the other navigating adulthood.

My journey has been filled with challenges, triumphs, and reinvention. From a young age, I always had a passion for creating, connecting, and making a difference. Little did I know, those passions would lead me through a rollercoaster of life experiences that would shape who I am today.

For 28 years, I was a hairstylist and a successful salon owner for 15 of those years, pouring my heart into helping people feel confident and beautiful. That chapter of my life wasn’t just a career; it was a calling.

I built relationships, provided a listening ear, and grew a thriving business. But even in the midst of that success, life threw its curveballs. I went through a difficult divorce, faced financial challenges, and found myself in the role of caretaker for loved ones, which tested my strength in ways I never expected.

At one point, I realized I had been so busy taking care of everyone else that I’d lost touch with my own dreams. Starting over wasn’t just a choice—it was a necessity. I knew I had to rebuild not just my life, but my confidence and purpose.

That’s when I discovered the world of online coaching and digital entrepreneurship. I took my skills, my story, and my unwavering belief in transformation and turned it into a new chapter.

Over the past nine years, I’ve helped hundreds of women and moms like me turn their stories, skill sets, and passions into profit through book publishing, digital products, and coaching programs. I’ve written books, spoken on stages, and built a thriving business—all while managing my mindset and staying true to my mission of empowering others.

But it wasn’t always easy. Starting from scratch in a completely new industry was intimidating. I wrestled with imposter syndrome, doubted my abilities, and wondered if I could really make it work. Through faith, persistence, and a lot of late nights, I learned that setbacks don’t define us—it’s how we rise that truly matters.

One of my proudest accomplishments is founding Reposition Her, a personal development and passive income brand. It’s a space where ambitious women and moms can find the tools, support, and community they need to reinvent their lives.

I’ve seen firsthand how powerful it is when women manage their mindsets, master their missions, and make money doing what they love. Watching them step into their purpose and create a legacy is the ultimate reward.

Today, I’m living proof that it’s never too late to start over, dream bigger, and create a life of freedom and fulfillment. My work isn’t just about helping women make money—it’s about helping them reclaim their confidence, align with their purpose, and leave a legacy they’re proud of.

When I’m not coaching or creating, you’ll find me in the kitchen whipping up quick vegan meals, cheering my kids on, or enjoying the quiet moments that remind me how far I’ve come.

If you’ve ever felt stuck, overwhelmed, or unsure of your next step, know this: you’re not alone. Your story is powerful, and it’s never too late to rewrite it. I’m here to help you turn your challenges into opportunities and your dreams into reality.

Let’s reinvent, reposition, and rise—together!

Candra